GENESIS OF WOMAN
Andrea Iyamah is ushering in the fall season with a masterfully curated collection of clothing and accessories fit for its muse…WOMAN. Aptly titled THE GENESIS OF WOMAN, this collection fronts a signature in-house developed print (EVE PRINT) that focuses on the female form in all her colours, shapes and sizes. Reminiscent of her origins, we see the apple representing the story of The Garden of Eden which has been a place of core inspiration for the brand depicted in its signature EDEN RUFFLE motif. This time however, the story in focus is in the creation of the woman.
Exaggerated sleeves juxtaposed with soft camel colours and decolletage skin baring silhouettes give visual appeal to the depiction of her sensuality, softness and strength all at the same time while the reimagined signature corset is present in contemporary silhouettes such as skirts and blazers. In the creation of woman, it is impossible to miss the story of her making and her roots with the earth. Made with clay at The Potter’s Hands, the story of this collection is told with a potter’s hands at the wheel, creating a piece of work, inspired by her own form. The resulting piece is a masterpiece with endless grooves on a spinning wheel.
At the heart of the collection lies an exquisite fusion of creativity and craftsmanship, embodied by the brand’s accessories. Designed with meticulous attention to detail, the second ever pair of Andrea Iyamah high heels, feature hand-made embroidery of the collection’s distinct print, creating an unparalleled blend of texture and pattern. This collection also introduces the Owa handbag, a sophisticated wooden clutch, expertly crafted from rich walnut wood. With its refined design, this clutch is a seamless embodiment of elegance and functionality. The subtle richness of the walnut wood, elevates the accessory to a statement piece that effortlessly complements the looks of the collection.
This collection is an ode to the strength of a woman to change the course of history, with her quest for knowledge is now the seat of wisdom, whose worth is far more than rubies and whose clothing is her honour all hidden in the softness of her exterior.